HAY AT 3DAYSOFDESIGN /
During 3daysofdesign 2025, HAY transformed its Copenhagen flagship, HAY House, into a vibrant showcase of design, art, and new launches.
Highlights included La Pittura – a hand-painted tableware collection by Emma Kohlmann, available exclusively in-store during the festival – and the reissue of Mario Bellini’s iconic 1966 Amanta Sofa. Guests also previewed upcoming autumn releases, such as the Layout Armchair by Julien Renault, Annex Table by John Tree, and O2 Lounge Chair by Jonas Forsman. The week wrapped with a midsummer bar at Apollo.



LA PITTURA COLELCTION BY EMMA KOHLMANN /
La Pittura collection by Emma Kohlmann was featured as a preview in the store area of HAY House and a limited selection was available for purchase ahead of its global launch in August.



LOCALE 21 EMMA KOHLMANN RESTAURANT FOR HAY /
HAY joined forces with Copenhagen’s local favourite LOCALE 21 to bring the best of casual Italian dining to HAY House. This year, La Pittura sets the sceneat HAY House’s fourth-floor restaurant.










IN CONVERSATION: THE AMANTA SOFA /
To celebrate the reissue of Mario Bellini’s iconic Amanta Sofa, HAY hosted a design talk with Marco Sammicheli of Triennale Milano, Duncan Riches, and Rolf Hay, reflecting on the legacy and relevance of Bellini’s groundbreaking work.



NEWS AND PREVIEWS EXHIBITIONS /
Visitors could experience a new take on our flagship store HAY House, showcasing the best of HAY in an immersive exhibition including upcoming launches and exclusive previews.







MIDSUMMER BAR AT APOLLO /
The week wrapped with a midsummer bar at Apollo.




